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Feeling burnt out and tattered? Chelsea Clark’s Glow Up book is what you need.

August 11, 2025 by Heather Step Leave a Comment

Chelsea Clarke: Her Paper Route

I’ve been a subscriber of Chelsea Clarke’s for more than two years now, and I’m always interested in what she has to say. I’ve blogged here before about her Money Posts and she is definitely someone I look up to in the blogging industry. I mean, she flips websites for a living. She’s amazing. Her main blog “Her Paper Route” is all about getting us woman on a journey to that paper (money). She’s all about women empowerment, and I’ve known bits and pieces of her story, but not all, and hearing all about her life and what she’s learnt has really been enriching for me. She’s someone who has made mistakes and learnt from them and not ashamed to say it. Read her book not only for the inspiring life story, but also for the upliftment of yourself as a woman.

Here are some points I gleamed from her book.

Nobody is coming to save you.

Chelsea makes the excellent point that we are conditioned to believe that a knight in shining armour is going to ride in on his steed and save us woman in distress. Her take?

“No one is going to ride in on a horse and save you. No one is going to hand you your life glow-up. You need to save yourself and ride your own damn pony.“

You’ve got to take personal responsibility for your life and do the work required.

Chelsea Clarke looking powerful.

You already have the power

You are not inherently flawed, and you don’t need to fix yourself.

“The truth is, your best self has always been within you. It is not something outside of you, dangling in the future, waiting to be unlocked. It is not something you need to win, like a reward for good behavior. You already have it. It has just been buried under layers of gunk. What kind of gunk, you ask? Oh, you know, just outdated expectations, societal conditioning, and every limiting belief given to you since birth. That’s all!“

I really loved this because it is so affirming. It also reminded me of Dorothy from The Wizard of Oz and her shoes to get home, which she’d had all along.

Declutter your emotions

A lot of her practical examples in the book involve rewriting the script we’ve been telling ourselves. I honestly didn’t think I had any issues with wanting to be rich but I do have this thing playing in my head that I’m bad with money. And reframing that into a realistic way that works for me “I am becoming more financially savvy everyday.” She had some practical tips about doing a budget audit and decluttering that as well. We’ve actually got to let go of the old and build something new.

The other interesting thing she said on this topic is that we have to climb that cringe mountain (with imposter syndrome, trolls and bullies) and put yourself out there to learn from mistakes and do better. It’s all part of the journey. She also had some valuable advice for all of these which she has experienced.

Rebrand your life with glow up quadrants

Chelsea Clarke working on her computer

Chelsea reached a point where she wanted to start her business but she needed a plan. She drew up these four elements of her life that she wanted to work on and then worked on the steps to get there.

I think that writing down small steps to get where you want is super helpful. Chelsea is also super realistic and talks about even doing one little step (while keeping your kids fed and alive) is something to celebrate.

A business is something that solves a problem

If you can work out what you are good at and what problem you can solve for people (consulting both Google Trends and Pinterest Trends for ideas on the wording) you will have a business.

She encourages us just to get going and make that product, get it out there and sell it. You can work on your branding and your tag line later. Just go out there and sell your thing!

Trust your intuition

Chelsea’s cautionary tale of hiring too many people and signing up for an expensive coaching program against her better judgement is her personal story of how she had to cut back to get back to the roots of what she really loves: creating. In fact, she is content creating content! But she had to learn the hard way to trust in what she loves doing rather than what other people were saying she should do.

I’ve also made mistakes like this (buying an expensive course) but in retrospect, no regrets because it gave me the instructions I needed to build a summit through which I’ve learnt so much from interesting people and had opportunities too. No mistake is ever wasted and we all learn from our mistakes to trust our gut more. I totally agree with her when she says she didn’t want to go the high ticket route only and delete her low ticket offers. That’s not me either.

Look the part

Chelsea Clarke

Success is also about looking classy. She learnt this lesson waitressing where the elegant waitress that looked after her appearance brought in the most tips. It’s something we can all learn from.

Chelsea embodies this elegance on her Instagram. Can we just have a moment to admire the elegant whites, beige and tan hues? She is also super active on TikTok. Plus, she’s very into renovating her house and has a whole YouTube channel for that.

Conclusion

This book is not just about how to get your glow back. It’s also a personal story of how Chelsea learnt these things, and honestly, it was a touching one. I laughed and cried with her through her successes and failures.

Read her book not just to learn her mind set shifts, but also to read about her very real story and what success really means to her.

Glow Up Yourself: The reinvention playbook for rebellious women building wealth, habits and confidence in life and business. Available on Amazon.

GLow Up Yourself by Chelsea Clarke

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I've just come from the dentist and it was awful b I've just come from the dentist and it was awful but now afterwards not so bad! Glad I took the rest of the day off though.

On the weekend we tried this recipe from Louisa Holst's new book. I've always wanted an easy way to make my own pizza with real bread dough and I think I found it. It came out like a pizza pie but still good. My son is very fussy, he moaned that he could have done a better job but he still ate it. 

What do you think? Would you try it? Full recipe and comments up on the blog.

#samomblogs #airfryerrecipes #airfryerpizza #airfryerpizzas #mommyblogger
Do you like branded sneakers? Up on the blog I've Do you like branded sneakers?

Up on the blog I've got a new post which will show you where to find them and how to get the best deals.

#samomblogs #sneakers #ad #onlinedeals #sneakerfactory
Am I the only one completely overwhelmed with all Am I the only one completely overwhelmed with all the activities that we have to remember as moms?

There's nothing worse than pulling up to school and seeing all the other kids dressed a certain way and you forgot.

But I'm making an effort now to get organised with my mom planner. 
You can get it in the shop on my blog here:
https://samomblogs.co.za/product/ultimate-mom-planners

Here’s what’s included in the planner:

Cover page
Daily Planner page
Monthly planner page
Daily Routine page
Weekly planner page
Yearly plan
My goals page
Habit trackers (2 pages)
Health Tracker
Project planner
Savings tracker
Moms swear jar savings tracker
Cleaning checklist
Cleaning list
Chore chart
Grocery list (3 pages)
You’ll get a 20 page PDF File

On special for R97!

Let's get organised!

#samomblogs #momplanner #goals #routine
Happy Heritage Day! Grabbing some food quick in be Happy Heritage Day!
Grabbing some food quick in between classes. 
Hope you guys are having a good one.
#samomblogs #heritage #heritageday
This is an uncomfortable lesson for me, but if I This is an uncomfortable lesson  for me, but if I can save someone else, my job is done.

You can read the full story up on the blog.

CopyTrack is a legit company, but they follow dubious practices. They don't actually represent the client. They attack people who already have the right to the images. 

Read the full story up on the blog.

Always do your research!

#samomblogs #copytrack #copytrackscam #knowyourrights
It's the workbook you didn’t know you needed! Po It's the workbook you didn’t know you needed! Pop this around the house to journal for when you get ideas. 
40 pages full of questions with cute picture watermarks to give you inspiration. 

Check it out in my shop: https://samomblogs.co.za/product/busy-mom-content-workbook
Or just click on "shop" on the menu bar. 

#influencerjournal #leadingquestions #contentcreator #mominfluencerjournal #busymomjournal #samomblogs
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I really got a lot of insight yesterday, especially from the Pinterest ones. 
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Speaking today 

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✨ Laura Coulter - Just Talk. The Rest Can Be Systemized

✨ Helen Garfield - Back and Better: How to Make a Social Media Comeback You Can Actually Keep Up With

✨ Dr. Tracy Davis - From Overwhelm to Aligned Visibility: A 311% Instagram Growth Strategy Rooted in Energy, Not Hustle

✨ Sabine Matharu - How To Create An Evergreen Visibility Flywheel To Get Clients Consistently

✨ Becky Nieves - Break Up with the Algorithm

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These presentations are all available for the next 20 hours - make sure you don't miss them!

#Socialsellssummit #socialsells #sellmyproducts #tiktoktips #growinstagram #Instagramgrowth #beatthealgorithm #samomblogs
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#NeurodiversityWorkshop #babyyumyumcoza #specialneedskids #neurodiversekids #WhatsoninJoburg
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✨ Heather Step - How to Sell a Summit on Social
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✨ Frances Vidakovic - Cool Ways To Get Traffic From Pinterest In 2026

✨ Marin Johnson - Signature Social Series: The Content Strategy You’re Missing
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Today, there are two audios, so I actually listened to them while doing some cooking. 
Amy Ayres is a great encourager if you've been scared to put yourself out there as an introvert.
Julia Zatta did a talk on LinkedIn, but I found what she said to be very applicable to any media you are putting out there, even for blog posts or any content. Something she said was to use those expressions that you are known for, use emotional, sensory stories and use numbers to grab attention. 
I still want to listen to the rest.

Speaking today 

✨ Jenna Webb - How to Authentically Use AI to 10x Your Art Sales and Social Media Reach

✨ Julia Zatta - 10 Copywriting Tips to Make Your LinkedIn Posts Pop

✨ Amy Ayres - Offbeat Ink Presents: Breaking the Feed (Meaningful and Intentional Social Media That Doesn't GIve You The Ick)

✨ Maiko Sakai - Quizzes as a Fast Conversion Tool: Sell More on Social Without the Hard Sell

✨ Maylene May - From Likes to Loyalty; Tips for Turning Your Groups into Community-Driven Sales

✨ Susan Trumpler - Turn Social Media Besties into Paying Clients (without feeling salesy!)

These presentations are all available for the next 20 hours - make sure you don't miss them!

#Socialsellssummit
#socialmedia #socialsells #contenttipsandtricks #samomblogs
I've just finished listening to Kayleigh King, who I've just finished listening to Kayleigh King, who is a photographer. She had lots of ideas to do professional photography. It's really important to showcase your brand. 
I also listened to Kelsey Silver yesterday, and she had some good tips on not to waste your time on certain DMs. It certainly rang true from the time when I tried to get private students and the kinds of conversations I had. 
These presentations are available for the next 18 hours. 

Speaking today 

✨ Kayleigh King - How to Build a Creative Shot List + Introduction to DIY Brand Photography

✨ Alex Jean Grunwell - Making Content Work Harder: Your Pinterest Content Stack for Evergreen Marketing

✨ Jenn Prochaska - You're Too Good at What You Do (And It's Killing Your Content)

✨ Nikki Hutson - The Social 5 Formula

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✨ Kelsey Silver - Decode your DMS - How to turn conversations into clients without being online 24/7.

#socialmedia #Socialsellssummit #socialsells #samomblogs
https://samomblogs--catgriffin.thrivecart.com/social-sells-fast-action/ and link in bio as well
The countdown is on for the Neurodiversity Parenti The countdown is on for the Neurodiversity Parenting Workshop, your chance to gain expert advice, practical tools and connect with a community that understands.

https://babyyumyum.com/the-neurodiversity-parenting-workshop-2025/

This year’s Neurodiversity Parenting Workshop is brought to you by BabyYumYum and sponsored by @oldmutualsa in partnership with @theneuroverseza and @nutripaeds

BabyYumYum #BYY #NeurodiversityWorkshop #Countdown #ParentingSupport #NeurodivergentKids #BYYParenting #WhatsoninJoburg #TNPW202
The Social Sells Summit has started with these spe The Social Sells Summit has started with these speakers today.
The presentations are available for a few more hours. I have already listened to Kisten Robinson and she had some useful ideas to get your Instagram going again.

Here are the presentations:
Selling What You Know (Without turning into a sleazy salesbot) - Sarah Raanan

Delegate & Dominate Pinterest - Hemapriya Natesan

What Improv Taught Me About Social Media That Marketing Never Did - Jill Pavlov

Scroll-Stopping Social: How to Repurpose All Your Content with Less Effort Using AI - Heather Ritchie

Selling Without the Sleaze: Ethical Sales Strategies That Actually Work - Megan Kachigan

Back on the ’Gram: How I Revived My Instagram in 30 Days and Built a Consistent Posting Rhythm That Converts - Kristen Robinson

https://samomblogs--catgriffin.thrivecart.com/social-sells-fast-action/

#Socialsellssummit #instagramtips #contentcreation #samomblogs
Exciting news! The Social Sells Summit is happenin Exciting news! The Social Sells Summit is happening September 8–12, 2025 - and I’d love to invite you to join for free!

This virtual summit isn't about tricking the algorithm or posting endlessly to nowhere. Instead, you'll learn how to:

 ✅ Sell with integrity - no sleazy tactics 
 ✅ Find a rhythm that aligns with your life and business 
 ✅ Convert your conversations into clients without burnout 
 ✅ Lead with strategies that feel authentic and sustainable

I’ll be presenting on how to sell a summit on social, where I’ll share exactly how I put together a schedule and the method I used for the relevant video clips.

👉 Save your free spot here 👈

It’s totally free, fully online, and you can catch each session for 24 hours after it goes live!

https://samomblogs--catgriffin.thrivecart.com/social-sells-fast-action/
It's officially spring 🌻🌺 Get ready for the It's officially spring 🌻🌺

Get ready for the warmer weather with my new post up on the blog all about different kinds of fans.

#fans #heat #spring #cool #beattheheat☀️ #samomblogs
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What have you had to rebuild lately?

#rebuild #kidsprojects #electricity #tennis #scienceproject
If you are looking for educational resources, look If you are looking for educational resources, look no further. I've already downloaded the cutest alphabet flashcards and some growth and fixed mindset activities. There are all sorts of planners, guides, and printable resources. 

The Ultimate Homeschooling Bundle is a curated digital collection of nearly 30 resources worth $677+, available for just $28.

It includes:

🎁Printable learning centers

🎁Growth mindset escape rooms

🎁Character-building activities

🎁Subject-specific support (math, budgeting, early literacy)

🎁Planners for moms

Support for conscious parenting and more!

✔️ Created by certified teachers, published authors, and experienced homeschoolers 

✔️ Perfect for homeschoolers, families looking for educational screen-free fun during weekends, holidays, or breaks.

The sale is ending on Sunday, but if you buy before Friday night, you will get these bonuses:

🌱Gardening & Homesteading Bundle (available until Friday night)
🎄Year of Holidays Bundle (available until Friday night)
🎊Pop-Up Facebook Community with encouragement + guest sessions (closes Sunday night)

I'm contributing an e-book on how to teach the alphabet. This is based on my years of experience at a very progressive Montessori school. So go ahead and check out all the goodies here. 

I'm also doing a guest session on Monday night at 7pm SAST (1pm EST) on how to teach the alphabet and some early grammar resources.

https://heatherstep.krtra.com/t/uDnMSLq1c4dT

#homeschooling #homeschool #education #educationalresources #ABC #alphabet #maths #planners #school #teachers
When you claim the tiniest corner of the bed but s When you claim the tiniest corner of the bed but still rule the house 🐾💤 Who else has a cat that thinks they invented sleep?

Tell me what your cat did today! 😸👇 #catsofinstagram #catlover #catlifeishard
There are certain people I really look up to in th There are certain people I really look up to in the blogging world and Chelsea Clarke from @herpaperroute is one of them. 

I really enjoyed reading her book because it is her personal story of how she turned her life around.

Need to reinvent yourself? You need to read this book. Check out my review up on the blog. 

#samomblogs #blogging #girlpower #reinvention #buildingwealth #mindset
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