South African Mom Blogs

For Moms, Bloggers and Content Creators

Sign up to my newsletter and get your blogging basics here! 

  • X
  • FB
  • Pinterest
  • IG
  • YouTube
  • TikTok
  • Home
  • About
    • Privacy Policy
  • Contact
  • SA Parenting Blog Awards 2023
    • Judges
    • Winners of the 2019 #SAPBAwards
    • SA Parenting Blog Award Winners 2020
    • Winners of the SA Parenting Blog Awards 2021
    • Winners 2022
    • Winners 2023
  • Brands Connect With Moms
  • List Your Blog
  • Shop
  • Resources and Tools
  • Categories
    • blogging
    • social media
    • parenting
    • Product Review
    • Meet SA Mom Bloggers
    • momentrepreneur
    • shopping
    • health
    • home
  • Start Your Own WordPress Blog from Scratch!
    • Seven Simple Steps to Build a Blog
  • AI Tools

Why Mom Bloggers Are Important

June 24, 2014 by heathers 2 Comments

In America, there were, according to Forbes , 3.9 million mommy blogs in 2011.
That’s a lot of blogs.

(According to this article there will be 4.4 million by the end of 2014)

I started writing this piece by Googling “Why Mommy Bloggers are Important” and found this post and immediately felt a bit depressed.

The author insinuates that we are only there to collect freebies, write unbalanced, positive reviews, and in between post unoriginal information about our kids.

So, without further ado, here are some reasons why I think mom blogging is important:

It’s a digital memory scrapbook.

Words, pictures and videos are collected of the moments of a child’s life that can never be captured again. One day Nicky will be able to read exactly how his learning to walk progressed and the fun stuff he did (like collecting various treasures on his truck).

Furthermore I put a lot of thought into my posts. I try and see his developmental milestones along a theme (e.g. I just wrote how he is kicking in two different styles like a rugby player). For me, it is about appreciating the cute little things that he does and seeing the significance in his development. It is a journal of my experience of motherhood and I’m proud of my writing.

People relate to a particular blogger and follow her.

It’s similar to the attraction of soap operas and reality TV. We like following a story. I remember reading Single Infertile Female’s story of her boyfriend in installments and being glued to my phone at work during break times. For the stay at home mom, like the unending laundry and housework, never ending stories are what we relate to. There are certain people I just enjoy reading and can’t wait to read their next post.

Balanced reviews

Mom bloggers are more educated and balanced in their reviews than what this writer makes out. I have a BA (Hons) and I am an educator. I recently wrote a review for a Tracing Letters app drawing on my own experience teaching kids to read and write. I compared the Montessori Sandpaper Letters method, and of course the concrete materials came out superior. However I showed how the app would be a great compliment.  I still got paid for the post. Sharon recently wrote how the dinosaur exhibition was probably not worth the trip from out of town. Another blogger wrote on a parenting Facebook group her problem about writing a review about a bad product. We are not blindly positive, but we don’t pretend to be journalists either. We are real people, real mothers, sharing experiences, and I think people can relate to that.

Inspirational

Mom bloggers have taught me a lot. I am sure there is more you could share with me, but here are some that have made an impact:

  • Living Lionheart’s Stacy Vee is an amazing writer. She recently wrote a post about her special needs son and described his silence back to her as having “sharp edges”. I think she is an inspirational mom.
  • Laura-Kim of Harrassed Mom is just amazing, not only because she is handling four kids, but she is quite open about the challenges that this involves.
  • Sharon of The Blessed Barrenness is someone I admire for going through a very severe infertility struggle and coming out the other side with two beautiful daughters. We also cheer her on for an amazing weight loss journey she is documenting.
  • There are also several American women I follow, but I am sad to say not all of them all still blogging. I just loved reading Nisha (who originally wrote Runny Yolk about her infertility) and now blogs infrequently at Water for Mothers. Even my Single Infertile Female now only blogs a round up once a week of her freelancing gigs. I absolutely love Mo from The Baby Is Fine, but she seems to have stopped too. An excellent writer is Mel from Stirrup Queens who has brought the infertility community together. She also has twins and has written some excellent books.

A fellow mom in the trenches with you

I think the real reason why mom bloggers are so valuable is, at 2am, when the baby is waking you up and you need a good laugh before you go totally insane, it really helps to read another mom’s story of how she is having a sleepless night too.

When your little one is throwing his third tantrum for the morning and you are desperately trying to cook a meal and keep yourself from yelling at him, it helps to read about other moms who lose it too, and are working to stop yelling at their kids (aka the Orange Rhino Project).

But it isn’t just about the hard times. We value the posts that have depth, for sure, but we also want to bake cupcakes and host the perfect party for our tot, and having access to the recipes and ideas online is great. For sure, it may be superficial to drool over shoes, but it also gives us an escape from the daily drudge.

In conclusion, I would like to argue that there is a place for the SA Mom blogger. To read posts that inspire and challenge us, uplift us and cheer us on in the parenting journey (which is one of the hardest challenges there is) is something I consider very valuable. To create online friends, to encourage with a comment or a tweet, to know that you are not the only one going through a struggle, this is what makes all the writing worth it.

Unlock Your Blogging Potential: Transform Your Passion into a Powerful Platform

Signup for my newsletter and get my Seven Basic Blogging Building Blocks PLUS a Canva Media Kit Template.

Thank you!

You have successfully joined our subscriber list.

Please follow and like us:
fb-share-icon
Tweet
Pin Share

Filed Under: mom bloggers

« #WBFLlearn Blogging Workshop in Durban
Meet SA Mom Blogger Eleanor from Just Ella Bella »

Comments

  1. heathers says

    September 18, 2015 at 6:20 am

    thanks Portia

  2. Portia Lindi Mogale says

    September 17, 2015 at 3:21 pm

    Being new in the blogging industry it took me a while to realize that there were “camps” and that mommy bloggers were not seen as serious bloggers. But just as I started blogging as a way to have my voice heard, I think everyone’s voice should be heard irrespective of what they choose to identify themselves as. So thank you for this post, and may we all continue to inspire, and uplift each other

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

About

Read More…

Set up your own blog!

How to set up your own Wordpress blog

Unlock Your Blogging Potential: Transform Your Passion into a Powerful Platform

Signup for my newsletter and get my Seven Basic Blogging Building Blocks PLUS a Canva Media Kit Template.






Thank you!

You have successfully joined our subscriber list.





Posts subcription

Get new posts by email:

Search

Your loadshedding schedule

Feedspot Award

Grab the button and get the code!

Categories

Intellifluence Trusted Blogger

South African Mom Bloggers

samomblogs

🔸Content creators 🔸Bloggers 🔸Influencers 🔸Awesome Moms🔸#samomblogs #mommyblogger
Founded by Heather Step heather@samomblogs.co.za PE/Gqeberha

I found sixteen local bloggers who inspire me with I found sixteen local bloggers who inspire me with their writing and their business abilities.
Check out more details about them up on the blog!
🌟Shaney Vijendranath 
🌟Mari-Louise Candiotes 
🌟Rebecca Badrodin 
🌟Teresa Ulyate 
🌟Laura le Roux 
🌟Judy MacGregor 
🌟Waheeda Joosab 
🌟Sara Essop 
🌟Jaclyn Goliath 
🌟Karabo Mokoena 
🌟Amanda Rogaly 
🌟Nadine Smallberg 
🌟Mariska van Rensburg 
🌟Tamryn Geldenhuys 
🌟Lauren Kinghorn 
🌟Kaycee

Go ahead and follow those that interest you! And start your own blog :) 

#samomblogs #momblogging #mommyblogger
#sablogs #sabloggers #startablog
Happy Mother's Day, everyone! I learnt long ago t Happy Mother's Day, everyone!

I learnt long ago to let go of expectations on Mother's Day, but what I will say is this: do something special for yourself. 
Whether it's chocolate, a glass of wine, or spending time with those you love - I hope you all have a lovely Mother's Day ❤️ 

#BruceJackWines #CheersToMom #samomblogs #happymothersday
My super star 🌟 came third in Trials 4! #samomb My super star 🌟 came third in Trials 4!
#samomblogs #chessa #chess
Thank you so much for the spoils! Bruce Jack Wine Thank you so much for the spoils! 
Bruce Jack Wines is a family run business who believe in adding joy to life. 
Here you can see their much-loved trio of lifestyle wines: Pinot Grigio, Merlot and Blush, selected for their vibrant everyday drinkability and joyful flavour.

Moms, it's time for some joy, self care and spoils this mother's day, so go ahead and toast with some good flavour.
🥂

#brucejackwines #cheerstomom #samomblogs #mothersdaygift
And that was our weekend in East London! A lot of And that was our weekend in East London! A lot of chess, a lot of family and a lot of memories. 
#samomblogs
Hoping for a bright future? Nicky and I both know Hoping for a bright future? Nicky and I both know the value of hard work, but we also know the value of opportunity.
He’s been working hard and excelling both at school and at chess. I’m so proud of him and I want him to have everything that the world has to offer. 

That's what the Sasol Bursary Program gives: a leg-up to be able to study a range of fields such as Science, Technology, Engineering and Mathematics. 
It’s not just his future I’m excited about. It’s a door that’s open to education and a solid start in life. 

Applications are currently open from 8 April – 18 May 2025.
If your child is in matric, you’ve got nothing to lose, but everything to win. 
Learn more here: Link in bio

#SasolBursaries #Ad #sasolsa
Thank you @an_exploring_mom and @primatoys! We had Thank you @an_exploring_mom and @primatoys! We had fun testing out MrBeast Labs toys!
Nicky is really getting into the "Tween Reviews" 

#samomblogs #tweenreviews #toyreview #mrbeast #mutator #atomicswarm #primatoys #gift
DAY THREE: LAST DAY to catch free talks! - Becky DAY THREE: LAST DAY to catch free talks! 

- Becky Beach - Make Money Selling Digital Products @themombeach

- Jenny Melrose - How to Pitch Brands @jenny_melrose

- Deidre Johnson - Use your Blog to Sell Digital Products @momsblogtoo

- Darren Meltz - Craft your Words and Tell a Story @morethanfoodmag

- Khatiya Mwewa - Five Mindset Shifts for Blogging Success @sweatpantsscholar

Live wrap up at 11am SAST (GMT +2)

Sign up here: Link in bio

Brought to you by @samomblogs

#simplestepsbloggingsummit #blogging #influenging #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger
DAY TWO IS HERE You've got one day to grab these s DAY TWO IS HERE
You've got one day to grab these speakers knowledge for free before it all disappears tomorrow!

- Zane Heydenrych - What brands are looking for @webfluentialza @thesaltrewards

- Katya Guerra-Bayley -Maximise the brief and decode the data @nfluence_pr

- Shaney Vijendranath - How to grow TikTok and Instagram @shaneyvije @momsayssa

- Firdows Jardien - Creating sharable content @homemakingwithfirdows

- Marelize Geral - How to avoid burnout @_0_mg

- Riona Maharaj - Tell your story and work the algorithms @crazyrio84

- Cat Griffin - Instagram in 2025 @catgetssocial @a.traveling.girl

- Karabo Mokoena - How to work with brands @blackmomchronicles_sa

Sign up here: Link in bio: https://simplestepsbloggingsummit.com 

Brought to you by @samomblogs

#simplestepsbloggingsummit #blogging #influenging #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger
DAY ONE IS HERE You've just got one day to grab th DAY ONE IS HERE
You've just got one day to grab these speaker's knowledge before it disappears tomomrrow!

✨️Ryan Robinson - Make Your Own AI Tools @ryrob

✨️Marion Nowak - Improve your Blog Traffic @marionknowak @prebo_digita

✨️Natasha van Zyl - Taking Family Photos with Your Phone @sunandmoonphotofilm

✨️Brenda Cadman - Mastering Canva Organisation @brendacadman

✨️Ashley Mann - Tame your To-Do list with Trello @contactashleymann

Sign up here: Link in bio
Today's the last day you can sign up to get all three days.
Please remember to confirm your email address when you sign up, and then you'll get the emails. ✨️

Brought to you by @samomblogs

#simplestepsbloggingsummit #blogging #influenging #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger
A bit of a hello from me to say what's coming up t A bit of a hello from me to say what's coming up the next three days for the summit. Sign up now! Link in bio.

#samomblogs
Learn from these two influencers about what helps Learn from these two influencers about what helps with engagement.

Catch them at the summit which starts tomorrow!!! Link in bio. 

Marelize Geral @_0_mg

✅️The positive side about haters
✅️Why it's important for your own personality to come out.
✅️What happened when she took a break for six months
✅️The winning perspective for sharable posts

Riona Maharaj @crazyrio84

✅️How divorce has opened her up to acceptance and embracing what comes
✅️How it forced her to be honest with her audience
✅️What she's noticed about what works with Instagram and TikTok

Join them and other experts at the Simple Steps Blogging Summit! Link in bio.

Brought to you by @samomblogs

#simplestepsbloggingsummit #blogging #influencing #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger
The summit starts tomorrow!!! Have you registered The summit starts tomorrow!!!

Have you registered yet to ger free daily access to these amazing speakers? Link in bio!

Today's spotlight:

Learn from Instagram expert Cat Griffin!

Cat Griffin @catgetssocial @a.traveling.girl

✅️How to do an evergreen feed if you don't feel like posting.
✅️Why it's important to stick to your interests
✅️Criteria for content
✅️Ideas for low effort reels
✅️What's more important than hashtags
✅️What the algorithm loves and hates
✅️How Instagram has changed its size.

Join her and other experts at the Simple Steps Blogging Summit! Link in bio.

Brought to you by @samomblogs

Get your ALL ACCESS PASS and watch the speakers at your convenience!

In total you will get these bonuses:

🎁All the video recordings of the sessions
🎁16 video recordings from 2024
🎁Social media /blog content planner
🎁Classy Instagram Collection Template
🎁Coupon for 50% off anything in my shop on my blog.
🎁72 Carousels from Cat Griffin (Instagram expert )
🎁Power Start Checklist Bundle from Ashley Mann, productivity coach.

Just  R357 within the first 15 min of signing up, R500 till the end of the summit and then R800 after that. 
It's an absolute bargain.

#simplestepsbloggingsummit #blogging #influenging #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger
There are a lot of myths out there when it comes t There are a lot of myths out there when it comes to blogging and content creation.

Which one resonates with you?

✅️ Save this as a reminder
✅️ Tag a friend who needs to hear this
✅️ Share your favourite myth and link 
https://www.simplestepsbloggingsummit.com/
You can also sign up as an affiliate:
https://www.simplestepsbloggingsummit.com/affiliate

The summit starts on Wednesday. 
Grab your chance to hear from the experts.
#simplestepsbloggingandcontentcreationsummit
#bloggingtips
#contentcreation
#influencingmyths #bloggingmyths #contentcreationmyths
Happy Easter to all those celebrating today 🐣 I Happy Easter to all those celebrating today 🐣
I hope you are having a special day with your families.

Easter is a good reminder for renewal and living life with purpose.

I hope today brings you lots of good things!

#happyeaster #heisrisen #samomblogs
Have you registered yet? Don't miss out on all th Have you registered yet?

Don't miss out on all this really useful information.

Each day's speakers will be available for free for 24 hours.

#samomblogs #blogging #contentcreation #summit #simplestepsbloggingandcontentcreationsummit #mommyblogger #mominfluencer 

Link in bio!
Influencer Entrepreneur author Jenny Melrose is he Influencer Entrepreneur author Jenny Melrose is here to show us how to pitch brands!

Jenny Melrose @jenny_melrose

✅️Why it's important to know who your audience is
✅️The power of following up
✅️How to present a package to a brand
✅️What's better than a generic brief

Join her and other experts at the Simple Steps Blogging Summit! Link in bio.

Brought to you by @samomblogs

#simplestepsbloggingsummit #blogging #influenging #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger
Let's find out why mental health matters from Kara Let's find out why mental health matters from Karabo! @blackmomchronicles_sa

✅️Why she started her blog and the power in commmunity (a shout out to @modernzulumom @aishaandlife @oleratoandfamily)
✅️Why community helps mental health
✅️How to get engagement on Instagram
✅️How to prepare ahead for your busy times
✅️The power of being an intentional story teller

Join her and other experts at the Simple Steps Blogging Summit! Link in bio.

Brought to you by @samomblogs

#simplestepsbloggingsummit #blogging #influenging #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger
Be yourself: that's the message from these content Be yourself: that's the message from these content creators. People want to see what is real.

Natasha van Zyl @sunandmoonphotofilm

✅️Tips for how to take photos with your phone
✅️Why you should balance the traditional with the behind the scenes, intimate moments
✅️Why being yourself is your superpower

Firdows Jardien @homemakingwithfirdows

✅️How to hook people in the first 3-5 seconds
✅️What kind of content does well
✅️What to put in your bio
✅️Tools that she uses.

Join them and other experts at the Simple Steps Blogging Summit! Link in bio.

Brought to you by @samomblogs

#simplestepsbloggingsummit #blogging #influenging #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger
Becky Beach is an industry leader who has built he Becky Beach is an industry leader who has built her business after leaving a toxic boss. She's inspirational because she made the time for her business.

Becky Beach: @themombeach

✅️How she grew her business to $1.5 in the first month to $70k last month
✅️Why she doesn't recommend WooCommerce and what she suggests instead.
✅️How she designs her site for sales.
✅️Where she gets her traffic from.
✅️Tools that she uses.

Join her and other experts at the Simple Steps Blogging Summit! Link in bio.

#simplestepsbloggingsummit #blogging #influenging #contentcreators #connectwithbrands #blogging #connect #samomblogs #mommyblogger #makemoneywithdigitalproducts
Load More Follow on Instagram

Get beautiful, feminine themes from Restored 316

Copyright © 2025 · Delightful theme by Restored 316

Copyright © 2025 · Delightful Pro Theme on Genesis Framework · WordPress · Log in

We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.OkNoPrivacy policy